Urbaneer’s April 2018 E-Promo

Real Estate

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Here is what you’ll find inside our April 2018 E-Newsletter:

To start, we bring you our Homewatch News contribution, ‘How Do I Best Equip And Furnish My New Home?‘. As any homeowner will tell you, moving is stressful! But careful planning of how you will navigate navigate the process – including setting up your new home – can help relieve much of that stress! So when tackling a project like this, create a plan which is organized by room (and by floor, if it’s multi-level). Itemize the rooms in the same order as one might typically walk through the dwelling (if you can visualize the floor plan, that helps!). Then the creativity begins! For recommendations on how to equip and furnish your new space, don’t miss this post! Many of our Homewatch newsletters have been turned into direct mail pieces – delivered to around 40,000 Toronto households – and shared across various digital platforms. It’s part of our on-going marketing efforts that range from traditional print campaigns – like advertising our Innovative Space ad in the Friday Globe and Mail newspaper (for over twenty years) – to our informative blog and our growing social media presence on Facebook, Google+, Instagram and Twitter.

We continue the tradition of sharing the homebuying journeys of select clients in our Home of The Month feature. April’s installment is about a young couple – both handsomely established in their respective professions – who came to us with the express desire to make a move up the property ladder. Although they were ready to say goodbye to their stylish (but increasingly cramped) one bedroom concrete ‘n cool hard loft conversion, they had reservations. Like many long-time loft residents, they recognized that having become accustomed to soaring ceilings, open plan living, and an airy clean lined aesthetic, moving into most traditional city housing would feel too oppressive and confining to their spatial sensibilities. Instead, they sought the hard-to-come-by unique urban space that offered all the benefits of loft living, except with multiple bedrooms, outdoor space and parking. Furthermore, they wanted it to be in a centrally located neighbourhood that was both walkable, engaging, and within a quick commute to their respective jobs in the heart of the business district. Not an easy Must Have list to fulfill, but we were up to the challenge! Read the blog to see what we found!

April’s installment of our Dear Urbaneer series is entitled, ‘About Holdbacks, Bully Offers, & Bidding Wars For Buyers‘ This topic is particularly relevant these days; the Toronto real estate market has been shigting into high gear now that Spring has sprung, and bidding wars are becoming the norm across the city! So, in this blog, we address the pricing strategy that is commonly seen in Toronto, where a listing comes to market: ‘holdback on offers’. Then we talk about how bully offers arise and how they work, followed by the propensity for bidding wars. All of this is with a focus on the Buyer’s perspective. Stay tuned for a complimentary blog that turns the table and highlights the Seller’s point of view and the strategies employed to get top dollar in multiple offer scenarios. Check it out!

As realtors, writers, and avid social media participants – not to mention lovers of all things real estate – our Urbaneer team shares a bunch of blogs each week. According to Urbaneer.com’s April stats, both our most popular blog and social media post was ‘A Live/Work Brownstone On The Danforth Is The Globe and Mail’s ‘Home Of The Week’!’. We were thrilled to announce that our altest listing was chosen to be featured in the Globe and Mail. And rightly so; it’s a stunning renovation which turned a commercial office & upstairs apartment into a 3 bedroom contemporary live/work residence! Check it out here!

The second most popular blog was a feature on rent control in Canada: ‘The Other Side Of Rent Control And Toronto Real Estate‘. Rent Control refers to a system of rent regulation in Ontario, Canada which limits the amount by which the rent paid by tenants for rental accommodation can increase. In this piece, we discuss the efficacy of new government rent control initiatives and how they’re making an impact on policy loop holes and the real estate market in general. Great read!


Browse the April 2018 Newsletter HERE!


And – for lovers of unique urban spaces – don’t miss our sensational Toronto real estate listed for sale or lease on our site for your consideration!

We LOVE Toronto real estate!

Steven and the Urbaneer Team
Bosley Real Estate Ltd., Brokerage • (416) 322-8000
http://www.urbaneer.com • info@urbaneer.com

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